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Our mission is to create an ethical marketplace where buyers and sellers can trust each other. One of the ways we do this is by recognizing marketplace role models. In this spirit, BBB publicly recognizes businesses committed to ethical marketplace practices with the annual BBB Torch Award for Marketplace Ethics.
Winning a BBB Torch Award for Ethics tells others in your community that you're committed to running your business the right way. It's something you can use to distinguish yourself from others and give businesses and consumers another reason to buy from you.
Winning comes with the following benefits:
The criteria for this award is based on community involvement and Better Business Bureau’s core values: excellence, integrity, teamwork, trust, respect and community involvement.
BBB Torch Awards promotes not only the importance of ethical business practices but also the commitment by outstanding businesses to creating marketplace trust.